Annuaire des publications
2025
| Publications | Auteurs Kedge | Type de publications |
|---|---|---|
| HOLMQVIST, J., C. BERGER, A. DE KEYSER, K. VERLEYE, "Luxury in the Circular Economy: An Engagement Journey Perspective", Journal of Consumer Behaviour, 2025, vol. 24, no. 3, pp. 1486-1497 | HOLMQVIST Jonas |
Article |
| VALAEI, N., G. BRESSOLLES, H. R. PANJEHFOULADGARAN, A. SHAHGHOLIAN, AZAR,, "Is collaborative consumption a remedy for sustainability? A cross-cultural investigation on branded second-hand online shopping", Asia-Pacific Journal of Business Administration, 2025 | BRESSOLLES Grégory |
Article |
| BRESSOLLES, G. - "Mise en place d'un plan de communication digitale afin de développer la marque employeur FERRERO auprès des étudiants et des jeunes diplômés" - 2025, CCMP, Paris | BRESSOLLES Grégory |
Etude de cas déposée |
| BRESSOLLES, G. - "Enhancing Ferrero’s Employer Brand Among Students and Young Graduates Through a Digital Communications Plan" - 2025, CCMP, Paris | BRESSOLLES Grégory |
Etude de cas déposée |
| BRESSOLLES, G., Le marketing digital, Dunod (Les Topos), Paris, 2025 | BRESSOLLES Grégory |
Livre |
| OC, Y., H. HASSEN, "Comparing The Effectiveness Of Multiple-Answer And Single-Answer Multiple-Choice Questions In Assessing Student Learning", Marketing Education Review, 2025, vol. 35, no. 1, pp. 44-57 | HASSEN Hela |
Article |
| LEMAITRE, N., D. MAYEUR - "Orange et la cible des 18-26 ans : Comment le leader de la téléphonie repense sa stratégie digitale pour séduire les jeunes ?" - 2025, CCMP, Paris | MAYEUR Didier LEMAITRE Nathalie |
Etude de cas déposée |
| LEMAITRE, N., D. MAYEUR - "Orange and the 18- 26 age group : How is the telephony leader rethinking its digital strategy to attract young people?" - 2025, CCMP, Paris | MAYEUR Didier LEMAITRE Nathalie |
Etude de cas déposée |
| LEMAITRE, N., D. MAYEUR - "Sosh Le low coster d'Orange à la conquête de la cible diaspora" - 2025, CCMP, Paris | MAYEUR Didier LEMAITRE Nathalie |
Etude de cas déposée |
| XIA, H., H., Z. SUN, Z., J. Z. ZHANG, J. Z., Y. WANG, Y., M. M. KAMAL, M. M., S. JASIMUDDIN, N. ISLAM, N. , "Emergency medical supplies scheduling during public health emergencies: algorithm design based on AI techniques.", International Journal of Production Research, 2025, vol. 63, no. 2, pp. 628-650 | JASIMUDDIN Sajjad |
Article |
| SINGH, N., N., P. K. PANIGRAHI, P.K., Z. ZHANG, Z., S. JASIMUDDIN, "Cyber-Physical Systems: A Bibliometric Analysis of Literature", Journal of Intelligent Manufacturing, 2025, vol. 36, pp. 2335–2371 | JASIMUDDIN Sajjad |
Article |
| RONG,, C., M. S. SIAL,, S. JASIMUDDIN, F. SACI,, J. Z. ZHANG, , "AI Adoption in the Finance Sector of a Developing Economy: The Mediating Role of Perceived Trust", Journal of Organizational and End User Computing, 2025, vol. 37, no. 1, pp. 1-29 | JASIMUDDIN Sajjad |
Article |
| BARBAT, V., G. BARBAT, D. BILLON - "FONDATION SOCIÉTE GÉNÉRALE. Évaluer et valoriser l’impact social d’une fondation d’entreprise" - 2025, CCMP, Paris, France | BARBAT Guillaume BILLON Dominique BARBAT Valérie |
Etude de cas déposée |
| DANGLADE, J.-P., J. VOLPERT - "Vinted quand l'occasion fait le larron" - 2025, CCMP, Paris, France | DANGLADE Jean-Philippe VOLPERT Johanna |
Etude de cas déposée |
| VOLPERT, J. - "Aya Nakamura : une success story à la française" - 2025, CCMP, Paris | VOLPERT Johanna |
Etude de cas déposée |
| VOLPERT, J. - "La Vie : le bon goût des protéines végétales" - 2025, CCMP, Paris | VOLPERT Johanna |
Etude de cas déposée |
| VOLPERT, J. - "Mercredi : analyse d'un succès Netflix" - 2025, CCMP, Paris | VOLPERT Johanna |
Etude de cas déposée |
| CHATMI, A., K. ELASRI, B. GUILHON, "Rethinking Outsourcing: Balancing Competitive Advantage and Industry Interdependence", Journal of Management Sciences, 2025, vol. 12, no. 1, pp. 1-27 | ELASRI Karim |
Article |
| CHATMI, A., K. ELASRI, J. RONQUILLO , "Enhancing Audit Quality: The Critical Role of Trust in AI Adoption Among Auditors", International Journal of Critical Accounting, 2025, vol. 14, no. 4, pp. 313-335 | ELASRI Karim |
Article |
| CATOIR-BRISSON, M.-J., S. PAIXAO BARRADAS, "Crafting emotional narratives: autoethnography as a tool for reflexive inquiry in healthcare codesign practice during COVID-19", CoDesign International Journal of CoCreation in Design and the Arts, 2025 | PAIXAO BARRADAS Susana |
Article |
| ANDRADE, B., M. S. GONÇALVES , G. PRADO, S. PAIXAO BARRADAS, "Despertando a chama criativa: Explorando a importância da criatividade no design, pesquisa e pedagogia" à paraître Revista Mosaico | PAIXAO BARRADAS Susana |
Article |
| DE SURREL DE SAINT JULIEN, O., K. RICHOMME-HUET - "Wyes : La start-up biotech qui conjugue Jugaad, Ergonomie et Design dans la conception de l’offre" - 2025, CCMP, Paris, France | RICHOMME-HUET Katia DE SURREL DE SAINT JULIEN Odile |
Etude de cas déposée |
| ELAGE, A., S. BEN LARBI, J. MENIAOUI, A. DARDOUR, "CSR Committee and Corporate social Performance: Do Capitalism Models Matter?" à paraître Management International | ELAGE Adam DARDOUR Ali |
Article |
| DESVEAUD, K., G. PAVONE, "AI driver or assistant? The impact of gendered interfaces on disempowerment dynamics in fully autonomous vehicles", Technological Forecasting and Social Change, 2025, vol. 219, pp. 124259 | PAVONE Giulia DESVEAUD Kathleen |
Article |
| DESVEAUD, K., G. PAVONE, "Consumer Perceptions of AI-Generated Marketing Content" dans Encyclopedia of Artificial Intelligence in Marketing., Riadh Ladhari Ed., Springer, Cham, pp. 1-7, 2025 | PAVONE Giulia DESVEAUD Kathleen |
Chapitre |
| DESVEAUD, K., J. GROSS, "Social Language Intelligence for Social Media Marketing" dans Encyclopedia of Artificial Intelligence in Marketing., Ed., Springer, Cham, pp. 1-7, 2025 | GROSS Jana DESVEAUD Kathleen |
Chapitre |
| DESVEAUD, K., R. E. BAWACK, "Integrating the Literature on AI Adoption: A Socio-Technical Framework", International Journal of Market Research, 2025 | DESVEAUD Kathleen |
Article |
| RATSIMANDRESY, A., J. MIEMCZYK, "Made of oysters, hemp and shuttlecocks: a study of cross-industrial collaboration for the circular economy", International Journal of Operations and Production Management, 2025, vol. 45, no. 9, pp. 1650–1685 | RATSIMANDRESY Anne |
Article |
| DUTRIEUX, C., C. GRENIER, "La transformation d’une organisation aux frontières des Mondes : l’animation de la dynamique d’absorption par un « courtier de Mondes »" dans Mutations et transformation des formations en travail social., Mazereau P. & Tardif-Bourgoin Ed., Champ Social Editions, pp. 133-160, 2025 | GRENIER Corinne |
Chapitre |
| GRENIER, C., "Les habitats partagés Simon de Cyrène" dans Une société plus inclusive pour les personnes dépendantes ou handicapées nouveaux paradigmes., Grenier, C., Franklin-Johnson, E., Cajaiba-Santana, G. Eds, ISTE Editions, pp. 147-162, 2025 | GRENIER Corinne |
Chapitre |