| Publications |
Auteurs Kedge |
Type de publications |
| AIMÉ, I., F. BERGER-REMY, M. -E. LAPORTE, "Lessons from nearly a century of the brand management system", Journal of Historical Research in Marketing, 2018, vol. 10, no. 4, pp. 420-450 |
AIME Isabelle
|
Article |
| AZAR, S. L., I. AIMÉ, I. ULRICH, "Brand gender-bending", European Journal of Marketing, 2018, vol. 52, no. 7/8, pp. 1598-1624 |
AIME Isabelle
|
Article |
| BOUSQUET, F., T. VERSTRAETE, V. BARBAT, "La théorie des conventions pour comprendre l’ancrage territorial des PME", Revue de l'Entrepreneuriat, 2018, vol. 17, no. 3-4, pp. 75-102 |
BARBAT Valérie
|
Article |
| PONSIGNON, F., A.SMART, L.PHILLIPS, "A customer journey perspective on service delivery system design: insights from healthcare", International Journal of Quality and Reliability Management, 2018, vol. 35, no. 10, pp. 2328-2347 |
PONSIGNON Frédéric
|
Article |
| JIANG, C., R.BELZ, "Chinese firms in France: Investment motives and related top manager staffing practices" dans China's global political economy: Managerial perspectives., Ed., Routledge, chap. 8, pp. 149-167, 2018 |
JIANG Cuiling
|
Chapitre |
| BENSEMMANE, S., M.OHANA, F.STINGLHAMBER, "Team justice and thriving: a dynamic approach", Journal of Managerial Psychology, 2018, vol. 33, no. 2, pp. 229-242 |
OHANA Marc
|
Article |
| MEYER, M., M.OHANA, F.STINGLHAMBER, "The impact of supervisor interpersonal justice on supervisor-directed citizenship behaviors in social enterprises: a moderated mediation model", The International Journal of Human Resource Management, 2018, vol. 29, no. 20, pp. 2927-2948 |
OHANA Marc
|
Article |