Annuaire des publications
2019
| Publications | Auteurs Kedge | Type de publications |
|---|---|---|
| LUNARDO, R., B. RICKARD, "How do consumers respond to fun wine labels?", British Food Journal, 2019, vol. 122, no. 8, pp. 2603-2619 | LUNARDO Renaud |
Article |
| LUNARDO, R., E.MOUANGUE, "Getting over discomfort in luxury brand stores: How pop-up stores affect", Journal of Retailing and Consumer Services, 2019, vol. 49, no. July, pp. 77-85 | LUNARDO Renaud |
Article |
| LUNARDO, R., F. DURRIEU, "A Risk Avoidance Versus Typicality Account of Front Label Fluency Effects on Consumer’s Willingness to Pay: A Structured Abstract" dans Management And Marketing Of Wine Tourism Businesses: Theory, Practice And Cases., Sigala, M & Robinson, R N.S Eds, Palgrave Macmillan, 2019 | LUNARDO Renaud DURRIEU François |
Chapitre |
| LUNARDO, R., L.BOMPAR - "Rip Curl : Du positionnement des produits au ciblage des clients, un retour à l’authenticité" - 2019, CCMP, France | LUNARDO Renaud BOMPAR Laurent |
Etude de cas déposée |
| LUNARDO, R., L.BOMPAR - "Rip Curl: How Product versus Target Diversification Helps an Authenic (Re)Positioning and Commercial Performance" - 2019, CCMP | LUNARDO Renaud BOMPAR Laurent |
Etude de cas déposée |
2018
| Publications | Auteurs Kedge | Type de publications |
|---|---|---|
| LUCARELLI, A., G. FUSCHILLO, J. BERTILSSON, "Brand Movement", Advances in Consumer Research, 2018, vol. 46, pp. 692-693 | FUSCHILLO Gregorio |
Article |
| PONSIGNON, F., S.KLEINHANS, G.BRESSOLLES, Vers la qualité 4.0 : Apports croisés de la fonction qualité et de la transformation digitale, AFNOR Editions, Paris, France, 2018 | BRESSOLLES Grégory PONSIGNON Frédéric |
Livre |
| LE PODER, L., "Managing the emotional impact of disaster relief: The Gendarmerie Nationale and the crash of Germanwings Flight 952", Global Business and Organizational Excellence, 2018, vol. 37, no. 4, pp. 48–57. | LE PODER Laurence |
Article |
| LE PODER, L., L. FEDI - "GREENMODAL TRANSPORT : les enjeux d’une logistique durable pour l’implantation d’une plate-forme trimodale en Région parisienne Collection KEDGE. CCMP. KEDGE-PL-003" - 2018, CCMP, Paris, France | LE PODER Laurence FEDI Laurent |
Etude de cas déposée |
| BASSO, F., O.PETIT, S.LE BELLU, S.LAHLOU, A.CANCEL, J.-L.ANTON, "Taste at first (person) sight: Visual perspective modulates brain activity implicitly associated with viewing unhealthy but not healthy foods", Appetite, 2018, vol. 128, pp. 242-254 | PETIT Olivia |
Article |
| PETIT, O., C.VELASCO, C.SPENCE, "Are large portions always bad? Using the Delboeuf illusion on food packaging to nudge consumer behavior", Marketing Letters, 2018, vol. 29, pp. 435-449 | PETIT Olivia |
Article |
| VELASCO, C., M. OBRIST, O. PETIT, C. SPENCE, "Multisensory Technology for Flavor Augmentation: A Mini Review", Frontiers in Psychology, 2018, vol. 9, no. 26 | PETIT Olivia |
Article |
| AGOSTINHO, C., J.FERREIRA, S.GHIMIRE, G.ZACHAREWICZ, A.PIRAYESH, G.DOUMEINGTS, "A Comprehensive Architecture to Integrate Modeling and Simulation Solutions in CPPS" dans Enterprise Interoperability Smart Services and Business Impact of Enterprise Interoperability., Popplewell, K., Thoben, K.-D., Knothe, Th., Poler, R. Eds, John Wiley & Sons, Inc., chap. 43, pp. 349-356, 2018 | PIRAYESH Amir |
Chapitre |
| PIRAYESH, A., G.DOUMEINGTS, C.HANS, M. J.NÚÑEZ ARIÑO, "Role of Enterprise Strategy in Product-Service System Innovation Process" dans Enterprise Interoperability: Smart Services and Business Impact of Enterprise Interoperability., Popplewell, K., Thoben, K.-D., Knothe, Th., Poler, R. Eds, John Wiley & Sons, Inc., chap. 46, pp. 373-380, 2018 | PIRAYESH Amir |
Chapitre |
| PIRAYESH, A., G.DOUMEINGTS, J.SOUSA, C.AGOSTINHO, S.GHIMIRE , C.FERTUZINHOS, "Model-driven Requirements Elicitation for Manufacturing System Development" dans Enterprise Interoperability Smart Services and Business Impact of Enterprise Interoperability., Popplewell, K., Thoben, K.-D., Knothe, Th., Poler, R. Eds, John Wiley & Sons, Inc., chap. 42, pp. 342-348, 2018 | PIRAYESH Amir |
Chapitre |
| PIRAYESH, A., G.DOUMEINGTS, M.SEREGNI, S.GUSMEROLI, I.WESTPHAL, L.GONZALEZ, C.HANS, M.NÚÑEZ ARIÑO, A.CANEPA EUGENIO, A.LASKURAIN, "Conceptual Framework for Product Service Systems", Systems, 2018, vol. 6, no. 2, pp. 1-24 | PIRAYESH Amir |
Article |
| PIRAYESH, A., R.POLER , B.ANDRES, G.DOUMEINGTS, "Modeling and Simulation of Decision Systems" dans Enterprise Interoperability: Smart Services and Business Impact of Enterprise Interoperability., Popplewell, K., Thoben, K.-D., Knothe, Th., Poler, R. Eds, John Wiley & Sons, Inc., chap. 44, pp. 357-362, 2018 | PIRAYESH Amir |
Chapitre |
| DOSQUET, F., T.LOREY, H.SERAPHIN , T.MAJD, "The elusive goal of sustainable tourism, A cas study of the Camino de Santiago in France and in Spain" dans Green Events and Green Tourism: An International Guide to Good Practice., Seraphin H. and Nolan E Ed., Routledge, pp. 117-124, 2018 | LOREY Thierry |
Chapitre |
| TARNAUD, N., C.BOURGEOIS, L.BABIN, "Les professions règlementées à l'épreuve de l'ubérisation du droit : vers un monde sans avocat ?", Management et Sciences Sociales, 2018, vol. 25, pp. 103-117 | BOURGEOIS Clémentine |
Article |
| AIMÉ, I., F. BERGER-REMY, M. -E. LAPORTE, "Lessons from nearly a century of the brand management system", Journal of Historical Research in Marketing, 2018, vol. 10, no. 4, pp. 420-450 | AIME Isabelle |
Article |
| AZAR, S. L., I. AIMÉ, I. ULRICH, "Brand gender-bending", European Journal of Marketing, 2018, vol. 52, no. 7/8, pp. 1598-1624 | AIME Isabelle |
Article |
| BOUSQUET, F., T. VERSTRAETE, V. BARBAT, "La théorie des conventions pour comprendre l’ancrage territorial des PME", Revue de l'Entrepreneuriat, 2018, vol. 17, no. 3-4, pp. 75-102 | BARBAT Valérie |
Article |
| PONSIGNON, F., A.SMART, L.PHILLIPS, "A customer journey perspective on service delivery system design: insights from healthcare", International Journal of Quality and Reliability Management, 2018, vol. 35, no. 10, pp. 2328-2347 | PONSIGNON Frédéric |
Article |
| TCHAKOUTE, H., "Which types of microfinance institutions decentralize the loan approval process?", The Quarterly Review of Economics and Finance, 2018, vol. 67, pp. 237-244 | TCHAKOUTE TCHUIGOUA Hubert |
Article |
| JIANG, C., R.BELZ, "Chinese firms in France: Investment motives and related top manager staffing practices" dans China's global political economy: Managerial perspectives., Ed., Routledge, chap. 8, pp. 149-167, 2018 | JIANG Cuiling |
Chapitre |
| CROWSTON, K., I.FAGNOT, "Stages of motivation for contributing user-generated content: A theory and empirical test.", International Journal of Human Computer Studies, 2018, vol. 109, pp. 89-101 | FAGNOT Isabelle |
Article |
| FAGNOT, I., C.YE, K.DESOUZA, "Unpacking complexities of mega-scale public sector information technology projects: An ecosystem perspective", Systèmes d'information & management, 2018, vol. 23, no. 2, pp. 9-41 | FAGNOT Isabelle |
Article |
| BOEHE, D., A.JIMENEZ, "Does the sequencing of related and unrelated export diversification matter? Evidence from Colombian exporters", International Business Review, 2018, vol. 27, no. 6, pp. 1141-1149 | JIMENEZ Alfredo |
Article |
| DELLA PIANA, B., A.VECCHI, A.JIMENEZ, "Embracing a new perspective on the governance of family business groups: A cross-cultural perspective", European Journal of International Management, 2018, vol. 12, no. 3, pp. 223-254 | JIMENEZ Alfredo |
Article |