Annuaire des publications
2019
| Publications | Auteurs Kedge | Type de publications |
|---|---|---|
| BENSEMMANE, S., A. BRIANÇON, M. OHANA, L. BOMPAR, "Le bien-être au travail comme déterminant de l'orientation client : test d'un modèle exploratoire", Recherches en Sciences de Gestion - Management Sciences - Ciencias de Gestión, 2019, no. 134, pp. 135-159 | BOMPAR Laurent OHANA Marc |
Article |
| TCHAKOUTE, H., I.SOUMARÉ, "The effect of loan approval decentralization on microfinance institutions' outreach and loan portfolio quality", Journal of Business Research, 2019, vol. 94, pp. 1-17 | TCHAKOUTE TCHUIGOUA Hubert |
Article |
| HOLMQVIST, J., Y. VAN VAERENBERGH, R. LUNARDO, M. DAHLÉN, "The Language Backfire Effect: How Frontline Employees Decrease Customer Satisfaction through Language Use", Journal of Retailing, 2019, vol. 95, no. 2, pp. 115-129 | LUNARDO Renaud HOLMQVIST Jonas |
Article |
| CHAOUALI, W., I. BEN YAHIA, R. LUNARDO, A. TRIKI, "Reconsidering the “what is beautiful is good” effect: When and how design aesthetics affect intentions towards mobile banking applications", International Journal of Bank Marketing, 2019, vol. 37, no. 7, pp. 1525-1547 | LUNARDO Renaud |
Article |
| LUNARDO, R., B. RICKARD, "How do consumers respond to fun wine labels?", British Food Journal, 2019, vol. 122, no. 8, pp. 2603-2619 | LUNARDO Renaud |
Article |
| LUNARDO, R., F. DURRIEU, "A Risk Avoidance Versus Typicality Account of Front Label Fluency Effects on Consumer’s Willingness to Pay: A Structured Abstract" dans Management And Marketing Of Wine Tourism Businesses: Theory, Practice And Cases., Sigala, M & Robinson, R N.S Eds, Palgrave Macmillan, 2019 | LUNARDO Renaud DURRIEU François |
Chapitre |
| LUNARDO, R., L.BOMPAR - "Rip Curl: How Product versus Target Diversification Helps an Authenic (Re)Positioning and Commercial Performance" - 2019, CCMP | LUNARDO Renaud BOMPAR Laurent |
Etude de cas déposée |
| LUNARDO, R., L.BOMPAR - "Rip Curl : Du positionnement des produits au ciblage des clients, un retour à l’authenticité" - 2019, CCMP, France | LUNARDO Renaud BOMPAR Laurent |
Etude de cas déposée |
| LUNARDO, R., E.MOUANGUE, "Getting over discomfort in luxury brand stores: How pop-up stores affect", Journal of Retailing and Consumer Services, 2019, vol. 49, no. July, pp. 77-85 | LUNARDO Renaud |
Article |
| BARKEMEYER, R., F. SALIGNAC, P. ARGADE, "CSP and governance in emerging and developing country firms: Of mirrors and substitutes", Business and Politics, 2019, vol. 21, no. 4, pp. 540-568 | BARKEMEYER Ralf |
Article |
| KIZGIN, H., B. L.DEY, Y. K.DWIVEDI, L.HUGHES, A.JAMAL, P.JONES, B.KRONEMANN, M.LAROCHE, L.PEÑALOZA, M.-O.RICHARD, N. P.RANA, R.ROMER, K.TAMILMANI, M. D.WILLIAMS, "The impact of social media on consumer acculturation: Current challenges, opportunities, and an agenda for research and practice", International Journal of Information Management, 2019, vol. 51, pp. 102026 | PEÑALOZA Lisa |
Article |
| PEREZ LOZANO, M. E., C. QUINTANILLA, R. M. CASANO GONZALEZ, L. PEÑALOZA, "Inverse Socialization with Technology: Understanding Intergenerational Family Dynamics", Journal of Consumer Marketing, 2019, vol. 36, no. 6, pp. 818-826 | PEÑALOZA Lisa |
Article |
| JEONG MIN, H., L.PEÑALOZA, "The agentic body in immigrant maternal identity reconstruction: embodiment, consumption, acculturation", Consumption Markets & Culture, 2019, vol. 22, no. 3, pp. 272-296 | PEÑALOZA Lisa |
Article |
| BERTRAND, P., J.PRIGENT, "On the Optimality of Path-Dependent Structured Funds: the Cost of Standardization", European Journal of Operational Research, 2019, vol. 277, no. 1, pp. 333-350 | BERTRAND Philippe |
Article |