Publications récentes
| Publication | Année de publication | Type de publication |
|---|---|---|
| DURRIEU, F., C. ESTAY, Z. YANAT, C. MAI-NIVOIT, "La perception de la réalisation du contrat psychologique chez les ouvriers en situation de restucuration industrielle", Recherches en Sciences de Gestion - Management Sciences - Ciencias de Gestión, Hiver 2020, vol. 129, pp. 225-248 | 2020 | Article |
| PELET, J. E., F. DURRIEU, E. LICK, "Label design of wines sold online: effects of perceived authenticity on purchase intentions", Journal of Retailing and Consumer Services, Juillet 2020, vol. 55, pp. 102087 | 2020 | Article |
| LUNARDO, R., F.DURRIEU, "A Risk Avoidance Versus Typicality Account of Front Label Fluency Effects on Consumer’s Willingness to Pay: A Structured Abstract" dans Management And Marketing Of Wine Tourism Businesses: Theory, Practice And Cases., Sigala, M & Robinson, R N.S Eds, Palgrave Macmillan, 2019 | 2019 | Chapitre |
| BOUZDINE-CHAMEEVA, T., F.PONSIGNON, F.DURRIEU, J.-O.PESME, "How to design a wine museum? Insights from La Cité du Vin in Bordeaux“" dans Management And Marketing Of Wine Tourism Businesses: Theory, Practice And Cases”., Ed., Palgrave Macmillan, vol. Vol 2, pp. 279-295, 2019 | 2019 | Chapitre |
| DURRIEU, F., S.PETZOLD DUMEYNIEUX, V.BARBAT - "EAT ME : Maître Prunille à la conquête de la Chine" - 2018, CCMP, France | 2018 | Etude de cas déposée |
| DURRIEU, F., F.PONSIGNON, T.BOUZDINE-CHAMEEVA - "La Cité du Vin” case study: Assessing and improving customer experience design in the wine tourism sector" - 2018, CCMP | 2018 | Etude de cas déposée |
| KRAAK, J., R.LUNARDO, O.HERRBACH, F.DURRIEU, "Promises to employees matter, self-identity too: Effects of psychological contract breach and older worker identity on violation and turnover intentions", Journal of Business Research, 2017, vol. 70, pp. 108-117 | 2017 | Article |
| TCHAKOUTE, H., F.DURRIEU, G. S.KOUAO, "Funding Strategy and Performance of Microfinance Institutions: An Exploratory Study", Strategic Change, 2017, vol. 26, no. 2, pp. 133-143 | 2017 | Article |
| MANDJÁK, T., Á.WIMMER, F.DURRIEU, "The influence of economic crises on network behavior", Journal of Business and Industrial Marketing, 2017, vol. 32, no. 3, pp. 445-456 | 2017 | Article |
| PONSIGNON, F., F.DURRIEU, T.BOUZDINE-CHAMEEVA, "Customer experience design: a case study in the cultural sector", Journal of Service Management, 2017, vol. 28, no. 4, pp. 763-787 | 2017 | Article |
| LUNARDO, R., G.BRESSOLLES, F.DURRIEU, "The interacting effect of virtual agents’ gender and dressing style on attractiveness and subsequent consumer online behavior", Journal of Retailing and Consumer Services, 2016, vol. 30, pp. 59-66 | 2016 | Article |
Domaines d’enseignement
Marketing
Domaines de recherche
Agroalimentaire
- marketing du vin
Marketing industriel
Kedge Insights
| Insights | Autres auteurs | Catégorie | Expertise |
|---|---|---|---|
| Online Virtual Agents, gender and dressing styles | Grégory BRESSOLLES Renaud LUNARDO | Publication video |
Marketing & nouvelle consommation |
| Agents virtuels en ligne : genre et style | Grégory BRESSOLLES Renaud LUNARDO | Publication video |
Marketing & nouvelle consommation |