Publications récentes
| Publication | Année de publication | Type de publication |
|---|---|---|
| HILL, T., R. CANNIFORD, G. ECKHARDT, "The Roar of the Crowd: How Interaction Ritual Chains Create Social Atmospheres", Journal of Marketing, 2022, vol. 86, no. 3, pp. 121–139 | 2022 | Article |
| ROJAS-GAVIRIA, P., R. CANNIFORD, "Poetic meditation: (re)presenting the mystery of the field", Journal of Marketing Management, 2022, vol. 38, no. 15-16, pp. 1821-1831 | 2022 | Article |
| FRANCO, P., R. CANNIFORD, M. PHIPPS, "Object-oriented marketing theory", Marketing Theory, 2022, vol. 22, no. 3, pp. 401-420 | 2022 | Article |
| DOLBEC, P.-Y., E. FISCHER, R. CANNIFORD, "Something old, something new: Enabled theory building in qualitative marketing research", Marketing Theory, 2021, vol. 21, no. 4, pp. 443-461 | 2021 | Article |
| CANNIFORD, R., K. RIACH, T. HILL, "Nosenography: How smell constitutes meaning, identity and temporal experience in spatial assemblages", Marketing Theory, 2018, vol. 18, no. 2, pp. 234-248 | 2018 | Article |
| HILL, T., R. CANNIFORD, P. MILLWARD, "Against: Mobilising Protest Movements in Social Media", Sociology - The Journal of the British Sociological Association, 2018, vol. 52, no. 4, pp. 688-708 | 2018 | Article |
Domaines d’enseignement
Marketing
- Sensory Marketing
- Branding
Méthodologie
Domaines de recherche