Publications récentes
| Publication | Année de publication | Type de publication |
|---|---|---|
| BONNARDEL, V., M. AMBAYE, H. SERAPHIN, V. GOWREESUNKAR, "Empirical evaluation of the new Haiti DMO logo: Visual esthetics, identity and communication implications", Journal of Destination Marketing & Management, 2020, vol. 15, pp. 100393 | 2020 | Article |
| DOSQUET, F., T. LOREY, M. AMBAYE, "The role of children in marketing, a state of the art: Applications in tourism marketing" dans Children in Hospitality and Tourism : Marketing and Managing Experiences., Seraphin H, Béal L., Zaman M., Gowreesunkar G. Eds, Degruyter, 2020 | 2020 | Chapitre |
| SERAPHIN , H., M. AMBAYE, A. CAPATINA, F. DOSQUET, "DRA Model and Visual Online Learning Material in Tourism", International Journal of Hospitality and Tourism Systems, 2018, vol. 11, no. 1, pp. 1-13 | 2018 | Article |
| SERAPHIN , H., V. GOWREESUNKAR, M. AMBAYE, "The Blakeley Model applied to improving a tourist destination: An exploratory study - The case of Haiti", Journal of Destination Marketing & Management, 2016, vol. 5, pp. 325-332 | 2016 | Article |
| SERAPHIN , H., V. GOWREESUNKAR, M. AMBAYE, V. BONNARDEL, "A Marketing Research Tool for Destination Management Organisations’ Logo Design", Journal of Business Research, 2016, vol. 69, no. 11, pp. 5022-5027 | 2016 | Article |
Domaines d’enseignement
Marketing
Domaines de recherche