Publications récentes
| Publication | Année de publication | Type de publication |
|---|---|---|
| LOREY, T., F. DOSQUET, F. DURRIEU, M. AMBAYE, "Phygital Innovations for Wine Tourism During the COVID-19 Pandemic: The Case of the Jurançon Wine Cooperative in South West France" dans Technology Advances and Innovation in Wine Tourism New Managerial Approaches and Cases., Springer Nature Switzerland AG Ed., Springer International Publishing, pp. 251–277, 2023 | 2023 | Chapitre |
| DOSQUET, F., M. AMBAYE, S. BOURLIATAUX-LAJOINIE, T. LOREY, "Investigating the Tourism Sustainability Empowerment Potential of Kids’ Facilitators in Holiday Resorts with Mini-Clubs: A French Case", Recherches en Sciences de Gestion - Management Sciences - Ciencias de Gestión, 2022, no. 152, pp. 177-207 | 2022 | Article |
| DOSQUET, F., T. LOREY, M. AMBAYE, "The role of children in marketing, a state of the art: Applications in tourism marketing" dans Children in Hospitality and Tourism : Marketing and Managing Experiences., Seraphin H, Béal L., Zaman M., Gowreesunkar G. Eds, Degruyter, 2020 | 2020 | Chapitre |
| BONNARDEL, V., M. AMBAYE, H. SERAPHIN, V. GOWREESUNKAR, "Empirical evaluation of the new Haiti DMO logo: Visual esthetics, identity and communication implications", Journal of Destination Marketing & Management, 2020, vol. 15, pp. 100393 | 2020 | Article |
| SERAPHIN , H., M. AMBAYE, A. CAPATINA, F. DOSQUET, "DRA Model and Visual Online Learning Material in Tourism", International Journal of Hospitality and Tourism Systems, 2018, vol. 11, no. 1, pp. 1-13 | 2018 | Article |
| SERAPHIN , H., V. GOWREESUNKAR, M. AMBAYE, "The Blakeley Model applied to improving a tourist destination: An exploratory study - The case of Haiti", Journal of Destination Marketing & Management, 2016, vol. 5, pp. 325-332 | 2016 | Article |
| SERAPHIN , H., V. GOWREESUNKAR, M. AMBAYE, V. BONNARDEL, "A Marketing Research Tool for Destination Management Organisations’ Logo Design", Journal of Business Research, 2016, vol. 69, no. 11, pp. 5022-5027 | 2016 | Article |
Domaines d’enseignement
Marketing
Domaines de recherche