Publications récentes
| Publication | Année de publication | Type de publication |
|---|---|---|
| HERHAUSEN, D., R.MORGAN, D.BROZOVIC, H.VOLBERDA, "Re-Examining Strategic Flexibility: A Meta-Analysis of Its Antecedents, Consequences and Contingencies" à paraître British Journal of Management | 2020 | Article |
| HERHAUSEN, D., O. EMRICH, D. GREWAL, P. KIPFELSBERGER, M. SCHOEGEL, "Face Forward: How Employees’ Digital Presence on Service Websites Affects Customer Perceptions of Website and Employee Service Quality", Journal of Marketing Research, 2020, vol. 57, no. 5, pp. 917-936 | 2020 | Article |
| HERHAUSEN, D., S. HENKEL, P. KIPFELSBERGER, "One size doesn't fit all: How construal fit determines the effectiveness of organizational brand communication", BRQ Business Research Quarterly, 2020, vol. 23, no. 4, pp. 305-318 | 2020 | Article |
| HERHAUSEN, D., D.MIOCEVIC, R.MORGAN, M. H.KLEIJNEN, "The Digital Marketing Capabilities Gap", Industrial Marketing Management, 2020, vol. 90, pp. 276-290 | 2020 | Article |
| HERHAUSEN, D., K. KLEINLERCHER, P. , E. VERHOEF, O. EMRICH, T. RUDOLPH, "Loyalty Formation for Different Customer Journey Segments", Journal of Retailing, 2019, vol. 95, no. 3, pp. 9-29 | 2019 | Article |
| KIPFELSBERGER, P., H. BRUCH, D. HERHAUSEN, "The impact of customer contact on collective human energy in firms: An organizational level study", Group and Organization Management, 2019, vol. 44, no. 5, pp. 915-952 | 2019 | Article |
| MORGAN, R., E., D. MIOCEVIC, D. HERHAUSEN, "Capability-driven industrial firms: Considering resources, capabilities, and competencies for marketing developments", Industrial Marketing Management, 2019, vol. 83, pp. 1-7 | 2019 | Article |
| HERHAUSEN, D., S.LUDWIG, D.GREWAL, J.WULF, M.SCHOEGEL, "Detecting, Preventing, and Mitigating Online Firestorms in Brand Communities", Journal of Marketing, 2019, vol. 83, no. 3, pp. 1-21 | 2019 | Article |
| KLEINLERCHER, K., O.EMRICH, D.HERHAUSEN, P.VERHOEF, T.RUDOLPH, "Websites as Information Hubs –How Informational Channel Integration and Shopping Benefit Density Interact in Steering Customers to the Physical Store", Journal of the Association of Consumer Research, 2018, vol. 3, no. 3, pp. 330-342 | 2018 | Article |
| HERHAUSEN, D., L. DE LUCA, M. WEIBEL, "The interplay between employee and firm customer orientation: Substitution effect and the contingency role of performance-related rewards", British Journal of Management, 2018, vol. 29, no. 3, pp. 534-553 | 2018 | Article |
| HERHAUSEN, D., L.DE LUCA, N.MICELI, R.MORGAN, M.SCHOEGEL, "When does customer-oriented leadership pay off? An investigation of front-stage and backstage service teams", Journal of Service Research, 2017, vol. 20, no. 4, pp. 409-425 | 2017 | Article |
| KIPFELSBERGER, P., D.HERHAUSEN, H.BRUCH, "How and when customer feedback influences organizational health", Journal of Managerial Psychology, 2016, vol. 31, no. 2, pp. 624-640 | 2016 | Article |
| HERHAUSEN, D., "Unfolding the ambidextrous effects of proactive and responsive market orientation", Journal of Business Research, 2016, vol. 69, no. 7, pp. 2585-2593 | 2016 | Article |
Domaines d’enseignement
Marketing
Domaines de recherche